Best Intellectual Property Law Schools

The Social Influences Of Criminology - 2270 Words

Criminology has chosen to concentrate on the social influences that contribute to criminality, instead of concentrating on the neurological and genetic factors of violent behavior. For many years, psychologists have attempted to fathom the idea of murder and what it truly takes for someone to become a ruthless killer. There is an ample amount of factors that can lead to an act of violence, like murder, or the creation of a murderer such as nurture (the way one is raised or the type of environment one grows and matures in), nature (environmental factors or the psychological aspects of one’s mind), and motivation(a goal obtainable only through murder.) Every murderer is different; some kill for the thrill of it, to put money in their wallets†¦show more content†¦Once the question of what exactly creates a murderer or what specifically leads a person to take one’s life to ‘benefit’ their own is answered and the source of all murders is pinpointed, the path to, essentially, the start of searching for an end to murder or even other forms of violence in America or other parts of the world will be paved. Intellectual and mental disorders have greatly impacted and continue to impact society as a whole. There are mental disorders, such as anxiety, panic disorder, and depression, that affect the individual and those close to them directly, but do not pose as a potential threat to themselves or society. There are, however, mental disorders that disrupt one’s ability to decipher and differentiate between reality and the deranged world they hold within. Violenet outbursts caused by such disorders can be categorized into premeditated or impulsive violence. For example, the effect of the drug phenytoin on prisoners restricts the impulsive violence but not premeditated violence, which suggests that the different types of aggression have different and may even be located in different parts of the brain. For example, those who undergo a paranoid schizophrenic reaction have the inability to identify what is real and what is not. This alters a person’s ability to tell right from wro ng; this sudden outburst of violence essentially deprives a person from having a stable

Gullivers Change Throughout Gullivers Travels - 923 Words

Gullivers change throughout Gullivers Travels Throughput the book Gullivers Travels by Jonathan Swift, the character Gulliver changes many times. During and after part two and four of the book a noticeable change in Gulliver starts to occur. He himself may not see it but the reader sees it and ones attitude towards Gulliver might change due to Gullivers changes. Throughout these two parts, we see Gulliver as an adventurous man that wants to see everything that has been created in the world. During his second adventure Gulliver see the opposite side of the spectrum and has to fend for his life because of his small size, which causes him to lose his view of human size when he goes back to England. In addition, he starts to†¦show more content†¦Gulliver can no longer see or compare a human characteristic without comparing it to the Yahoos. The last depiction of Gulliver believing that all humans are Yahoos is specifically said when he says, The Captain had often entreated me to strip myself of my savage Dress, and o ffered to lend me the best Suit of Clothes he had. This I would not be prevailed on to accept, abhorring to cover myself with anything that had been on the back of a Yahoo (264). In this quote, Gulliver says that the Captain is a Yahoo, when really, he is just a man like Gulliver, but Gulliver refuses to accept the idea that he looks like a Yahoo and that all Yahoos look like humans, even though humans like him are not Yahoos. Throughout these two parts of the book, Gulliver changes for the worst. He no longer is sane and he does not know who he really is. Gulliver lives for adventure, but it is adventure that ruins him. By going on his adventures he not only changes but also his family does too. He no longer has a place in his home. Time has gone by and his family does not know what has happened to him so he has become the ugly duckling must learn to cope with him changes because no one else can unless he changes back to how he wasShow MoreRelated Gullivers change throughou t Gullivers Travels Essays929 Words   |  4 Pages Gulliver’s change throughout Gulliver’s Travels Throughput the book â€Å"Gulliver’s Travels† by Jonathan Swift, the character Gulliver changes many times. During and after part two and four of the book a noticeable change in Gulliver starts to occur. He himself may not see it but the reader sees it and ones attitude towards Gulliver might change due to Gulliver’s changes. Throughout these two parts, we see Gulliver as an adventurous man that wants to see everything that has been created inRead MoreSwifts Gulliver’s Travels by Jonathan Swift Essay1267 Words   |  6 Pages Swifts Gulliver’s Travels enables us to critically and harshly analyse our world and encourages us to evaluate the customs of early 18th century English society in relation to an ideal humanity. In order to address the injustices prevalent in human constructs and behavior, Swift uses literary techniques to induce a state of extreme self-doubt. The satires assessment of humanitys positive and negative traits is develop ed through Gullivers awkward process of identifying with the loathsome YahoosRead MoreGullivers Travels1043 Words   |  5 PagesGullivers Travels INTRODUCTION Gullivers Travels (1726, amended 1735), officially Travels into Several Remote Nations of the World, in Four Parts. By Lemuel Gulliver, is a novel by Irish writer and clergyman Jonathan Swift .This novel is considered both a satire on human nature and a parody of the â€Å"fictional travelogues’ tales literary sub-genre. It is Swifts best known full-length work, and a classic of English literature. The book became tremendously popular as soon as it was publishedRead MoreGulliver s Travels By Johnathan Swift914 Words   |  4 PagesGulliver’s Travels is a travel book written by Johnathan Swift. Gulliver’s Travel was published in 1726. Johnathan Swift is a satirist. A satirist is a writer who uses humor, irony, or ridicule to expose and criticize people’s stupidity. Swift goes on a journey throughout the boo. During the journey, Johnathan exploits human flaws in his travel book. Gulliver travels into four imaginary lands. Each of the four books provide social and political commentary. Swift created this book to get a buzz.Read MoreGullivers Travels: Where Size Doesnt Matter1675 Words   |  7 Pages In Jonathan Swift’s Gullivers Travels, satire is ever-present: in plot, character and setting. Dystopia and utopia set the story, with grotesque added to sharpen character facets. The title character narrates the novel, and all actions are told t hrough his point of view. His voyages expose him to extraordinary and absurd circumstances, used as fodder for mockery, and all throughout Gulliver’s travails society is ridiculed, and a bitter light is cast on humanity. Character growth is notRead MoreAnalysis Of The Book Gulliver s Travels 1581 Words   |  7 PagesLemuel Gulliver is the most focused on character in Jonathan Swift’s novel Gulliver’s Travels, as he is the most characteristically developed. Gulliver is from a middle-class English family and we see all angles of his personality, his morals, and his behavior through the various situations he finds himself in and his observable conduct and the actions he choses to take in those situations. Gulliver learned a lot throughout his many journeys, and this leads him to realize more about humanity. AfterRead MoreThe Body In Gulliver’S Travels . Gulliver’S Travels, Published1200 Words   |  5 PagesThe Body in Gulliver’s Travels Gulliver’s Travels, published in 1726, by Jonathan Swift, is a travel narrative about Lemuel Gulliver. Europe, around the time Swift published his novel, was dominated with ideas of Enlightenment which privileged rational thought and reason. Man during this time believed to be superior to all creatures, based on his ability to reason. Gulliver’s Travels satirically relates bodily functions and physical attributes to social issues as well as the Enlightenment TheoryRead Moregullivers travels1175 Words   |  5 Pages2 2/20/14 Gulliver: The Mock-Hero Throughout Gulliver’s Travels by Jonathon Swift, Gulliver continually proves how he is playing the role of a mock-hero. As many of the classic heroes hold traits such as bravery, intelligence, and leadership, Gulliver’s character pokes fun at that classic idea. Many epics consist of great heroes going on treacherous journeys where they come across man-eating beasts or other large feats, where as in Gulliver’s Travels, he goes on a journey where he doesn’tRead MoreAnalysis Of Gulliver s Travels By Jonathan Swift1774 Words   |  8 Pages to music, and even to literature, everyone has his or her own perception, one that can change and develop dependent upon everyone’s own vision. In the novel, Gulliver’s Travels by Jonathan Swift, the reader will find their perception of the themes and the characters in the book drastically different in the beginning of the story than at the end. When one first lays their hands on a copy of Gulliverâ€℠¢s Travels, the ideas and themes they would believe to be most obvious and important would includeRead MoreAnalysis Of Gulliver s Travels By Jonathan Swift1362 Words   |  6 PagesTheme Gulliver’s Travels takes place in a part mythical, part â€Å"earthly† world. Lemmuel Gulliver is a sailor that lives in London and sets sail on various adventures that take him on many twists and turns, and even a few close encounters with death. After all these experiences Gulliver still seems to make it home after an odd turn of events. In Gulliver’s Travels, Jonathan Swift uses characterization, point of view, and figurative language to show how people should be more honest and respectful when

Essay about The Problem of Groupthink in 12 Angry Men

The term groupthink in this report is defined as, the social psychological phenomenon that results in groups during pressure situations. This social psychology theory is broken down into eight signs. Illusion of invulnerability, Collective rationalization, Belief in inherent morality, Stereotyped views of out-groups, Direct pressure on dissenters, Self-censorship, Illusion of unanimity, Self-appointed â€Å"mindguards†. According to research conducted by Irving Janis, there are three conditions to groupthink. The first, high group cohesiveness which is the direction for a group to be in unity while working towards a goal, or to satisfy the emotional needs of its members. Secondly, the structural faults such as insulation of the group, lack†¦show more content†¦The boy later claimed he had been at the movies while his father was murdered, but couldn’t remember the name of the movies or who was in them. A woman living across the street also testified that she s aw the boy kill his father through the windows of a passing elevated train. Finally, the boy has a previous record of offenses, including a violent crime with a knife. The remaining chapters will include detailed scene examination of groupthink factors that combine to make this interpersonal phenomenon. All the men settle down, as the forming stage begins with a consensus that this case has been pre-decided as a guilty verdict. Most men in the room mutually agree into the group process of the storming stage. During the dialogue, the jurors began to take roles as a unanimous vote must be completed before returning. Nearly all jurors opinion points towards a guilty verdict, this symptom is the first groupthink term known as Illusion of unanimity. A contradiction to this assumed general idea occurred as juror eight votes not guilty. Juror number eight displays another groupthink theory; his opposing vote, is later based on; Belief in inherent morality. This symptom is the belief in the righteousness above conformity despite the situation. Conflict arises as the norming stage unfolds, as the other eleven men attempt to persuade that the boy is without a doubt guilty. A scene develops that manifest the groupthink issue of, StereotypedShow MoreRelatedThe Film 12 Angry Men903 Words   |à ‚  4 PagesThe film 12 Angry Men, explores the issues of conformity, prejudice, and collaborative problem solving among twelve very distinctive men, each with different cultural and ethnic backgrounds. These disparities add to the intensity of jury deliberations surrounding an eighteen-year old Hispanic male, accused of killing his father. The story demonstrates how sociological biases impact the way with which people perceive information. When facts become secondary to perception, challenges arise. The filmRead MoreGroup Decision-Making, Leadership, Influence and Power: Illustrations from the Film â€Å"12 Angry Men†1703 Words   |  7 PagesThe film â€Å"12 Angry Men (1957)† present a diverse group of twelve American jurors brought together to decide the guilt or innocence of a teenaged defendant in a seemingly open-and-shut murder trial case. The film illustrates the advantages and disadvantages of group decision-making, group developmental stages, leadership perso nality and models, social influence tactics and outcomes, and the bases of social power. The following advantages of group decision-making were demonstrated in this approximatelyRead MoreEssay about 12 Angry Men Group Behavior1610 Words   |  7 PagesGroup Dynamics in 12 Angry Men In the 1957 classic 12 Angry Men, group dynamics are portrayed through a jury deliberation. Group dynamics is concerned with the structure and functioning of groups as well as the different types of roles each character plays. In the film, twelve men are brought together in a room to decide whether a boy is guilty of killing his father. The personality conflicts, the joint effort and the functioning of several minds together to search for the truth are just a fewRead MoreEssay about Group Dynamics in 12 Angry Men 1595 Words   |  7 PagesIn the 1957 classic 12 Angry Men, group dynamics are portrayed through a jury deliberation. Group dynamics is concerned with the structure and functioning of groups as well as the different types of roles each character plays. In the film, twelve men are brought together in a room to decide whether a boy is guilty of killing his father. The personality conflicts, the joint effort and the functioning of several minds together to search for the trut h are just a few characteristics of group dynamicsRead MoreMovie 12 Angry By Movie Review1137 Words   |  5 PagesIn this essay I will be an analysis of group communication using the movie 12 Angry Men.The movie 12 Angry men is a movie about a jury made up of 12 men as they deliberate the guilt or acquittal of a defendant on the basis of reasonable doubt. They go through many different problems during the deliberation. The movie starts off with all 12 of the jurors in a room. Nobody knows anybody. Everyone friendly introducing themselves and making conversation. Trying to get to know one another. They knew theyRead MoreIndustrial Psychology in 12 Angry Man Essay3477 Words   |  14 Pagesare as fallows Goal setting, Selection, Employee Motivation, Job satisfaction, Emotions at work, Burnout, and Occupational Stress. In the film, 12 Angry Men (Rose et al., 1957) shows various topics of I/O psychology that are concerned with the 12 jurors in their workplace and their decision-making. In this paper I will explain how the film, 12 Angry Men (Rose et al., 1957) explains several topics of I/O psychology on how they are applied in the workplace. I will begin by given a short synopsis ofRead MoreMovie Analysis : 12 Angry Men1404 Words   |  6 PagesThe group type presented in the film 12 Angry men appears to be a task group. Task groups typically come together to accomplish a specific charge. In this ca se, their task was to decide a verdict of guilty or not guilty for the boy on trial. According to our text, some feature of this task group would include those listed under the â€Å"teams† category such as appointed leadership and focus on a specific task or charge. The members’ bond is simply there interest in the task, as they have no previousRead MoreRoles and Communication Between Groups as See in 12 Angry Men 1195 Words   |  5 Pages While watching the movie, 12 Angry Men, I saw many of the different things we have been discussing in class. The jurors all took different roles throughout the movie. These different roles contributed to the communication the group had, the stages of development, and how they came up with a consensus. The first juror was the foreman. He was the task leader of the group, taking initiative to sit the people down, numbering them, and telling the jurors when they could go on breaks. This juror goesRead MoreAnalyzing 12 Angry Men. Introduction. A Young Man’S Life1102 Words   |  5 PagesAnalyzing 12 Angry Men Introduction A young man’s life hangs in the balance, and his fate lies in the hands of twelve jurors. Tasked with the decision of whether or not the boy is guilty of killing his father, somehow, these twelve strangers must come together, communicate effectively, build a team, and reach a verdict. This paper will give a synopsis of the communication barriers involved between the members and how they were able to develop as a team and overcome them. How They Overcame CommunicationRead MoreAnalysis Of The Movie 12 Angry Men 2223 Words   |  9 Pages12 Angry Men is a movie centered around a murder case and the 12 men that are in charge of providing a verdict for a kid charged of first degree murder of his own father. In this movie, the characters have to face a long and grueling procedure of figuring out how to charge the kid after a six day long trial and hours long deliberation between the jurors. The film of 12 Angry Men has several key psychological aspects to it that can be accurately and summarily described. In the movie, the jury has

Tolerance A Lost Value - 819 Words

â€Å"Tolerance is the last virtue of a depraved society. When an immoral society has blatantly and proudly violated all the commandments, it insists upon one last virtue, tolerance for its immorality. It will not tolerate condemnation of its perversions. It creates a whole new world in which only the intolerant critic of intolerable evil, is evil.† -Hutton Gibson. What is tolerance? In today’s society it is something that everyone seems to glorify, and worship as a seemingly powerful, helpful, and good moral. Quiet frankly, and much to the opposite of E. M. Forester’s essay, tolerance is what seems to be the world’s bane, and one of its most horrific and perverted lies. Throughout history, it can be argued that it was tolerance that messed up everything that became impure. Most importantly, tolerance can be proven to be the poison that is killing love. One familiar scene that nearly everyone on earth would recall to argue about tolerance, is WWII. Most so urces would claim that it was the Germans who were intolerant, that they were hateful and cruel to the Jews, and though most of them were indeed monsters, it wasn’t their intolerance that was the problem. How many of them did nothing? How many of stood up against Hitler? How many of them surrendered and were tolerant of Hitler’s lies? Because the Germans were tolerant of evil, and immorality, and the absolution to no absolutes, six million Jews died. That is 6,000,000 if the letters didn’t do it for you. But to make mattersShow MoreRelatedReflection of my Values as a Leader681 Words   |  3 Pagesprofessionalism, tolerance, loyalty, and commitment are values that contribute to my development as an ethical leader. There are leaders who will go outside their values in times of conflict and pressure. To avoid conflict or disputes many leaders will go outside their values. Honesty, professionalism, tolerance, loyalty, and commitment are values that contribute to my development as an ethical leader and how I use these values in my everyday decision making process. Honesty is an important value to me becauseRead MoreGambling Disorder And Its Effects On Society860 Words   |  4 Pagesperson’s life. It is important to note that most gambling is not associated with a mental disorder as it is often a form of recreation in many cultures around the world. â€Å"Gambling can be defined as placing something of value at risk in the hopes of gaining something of greater value† (Potenza, 2008). Pathological gambling affects approximately between 0.1 percent and 2 percent of the population (Petry, 2016). Pathological gambling is listed in the DSM-5 chapter entitled â€Å"Substance-Related and AddictiveRead MoreReligion and Atheism1444 Words   |  6 Pagesfrom being exhausted and the issues debated are virtually infinite. Religion is a never ending subject of discussion, and one ever lasting topic of interest is represented by tolerance. Tolerance often represents the pillar of religious preaches, but it is less commonly applied; tolerance to other religions or tolerance to those who have different believes. Religion within itself is based on the belief in a deity, which is almighty and which somehow influences the life and the after-life existenceRead MoreThe New Dimension Of Cloud Computing1747 Words   |  7 PagesTOLERANT (FT) SYSTEM IN CLOUD COMPUTING THERE IS A NEED FOR A ROBUST TO BETTER UNDERSTAND FAULT TOLERANT IN CLOUD COMPUTING, IT IS IMPORTANT TO UNDERSTAND THE DIFFERENT TYPES OF FAULTS IN THIS RESEARCH PAPER, WE SHOW UP THE BASIC CONCEPTS OF FAULT TOLERANCE BY UNDERSTANDING THE DIFFERENT FT POLICIES LIKE REACTIVE FT POLICY AND PROACTIVE FT POLICY AND THE ASSOCIATED FT TECHNIQUES USED ON DIFFERENT TYPES OF FAULTS. A STUDY ON VARIOUS FAULT TOLERANT METHODS, ALGORITHMS, FRAMEWORKS, HAS BEEN CARRIED OUTRead MoreChristianity And The Religions Essay1376 Words   |  6 Pages Christian dialogue with others from various religions can be enlightening – solidifying what we believe as followers of Christ. Accepting people with their various faiths allows us as Christians t he ability to gain insight into other beliefs, value systems, and the connections between culture and religion – as well as inspiring personal reflection. Calling to Proclaim the Gospel According to the ‘World Council of Churches’ – A worldwide fellowship of 349 churches seeking unity, a commonRead MoreMulticulturalism Is Educational And Promotes Tolerance1199 Words   |  5 PagesAmerica is a proud example of being a multiculturalistic society, for there is a variety of cultures and each has their own traditions and values. Because I have lived in a multiculturalistic society for nineteen years, I can say that multiculturalism has its advantages and disadvantages. The advantages of multiculturalism are that it is educational and   promotes tolerance, but the disadvantages are that it can act as a barrier as a result of stereotypic presumptions and can lead one to lose their individualityRead MoreAnalysis Of The Book Virginia Essay1553 Words   |  7 Pagestogetherness often associated with Christmas. Although there is disagreement as to whether telling Santa stories is beneficial or not, the story of Santa Claus provides a platform fo r children to begin establishing their own belief systems and developing tolerance for others’ beliefs. No matter which direction parents choose to take in telling children about Santa, they can use the opportunity of differing beliefs as a teaching tool that children can understand. Francis P. Church notes in his letter to VirginiaRead MoreReligion And Its Impact On Religion Essay1277 Words   |  6 Pageswell as perspectives about the afterlife. Wars have continued through centuries over religious perspectives and dissimilar beliefs even though there are many similar traits within major religions worldwide. Time continues to move although lives are lost over mistrust, hate and divide of faith. The number of people that observe religion is astounding ranking in the billions worldwide. This shows that mankind has and will always seek answers about our origins, life and where we go from here. WesternRead MoreRudy Wong Investment Advisor Case Study Essay1678 Words   |  7 Pagessituation, investment time horizon and provisions for unusual circumstances. An advisor such as Rudy Wong attempts to add value by providing the client with an objective point of view. It is important to do because with a subjective view, it can trigger psychological temperament with emotional individuals in response to a change in the market. A successful advisor will add value to their client by managing their emotional state by informing them with logic in their decision making process while providingRead MoreFair Play Means Using Sport to Make a Better World1612 Words   |  7 Pagesin sport, you need to have the right attitude. Honesty, dignity, fair play, respect, teamwork, commitment and courage are essential to lead a memorable sporting performance. All of these indispensible values can be summed up in the term ‘fair play’. Through various sporting events, the values of fair play can be put into practice in order to help make the world a better place. Hence, sport can be powerful by allowing young aspiring athletes to emulate their r ole models when playing in the spirit

Globalistaion Coffee preparation free essay sample

Our International business module aims for us to explore and understand theory behind international business and trade. These concepts theories can be applied and understood using real life business case studies. These theories include: Globalisation, International Trade Theory, International Business Strategy and Internationalisation Process of the Firm. For this assignment we chose to use Starbucks. Starbucks are relevant and apply well to the above theories as they are a globally recognised brand and have achieved large success since their founding in 1971. They now operate 15,000 stores across 50 countries and employee in excess of 150,000 staff. ‘Globalisation can be defined as the process by which markets and production in different countries are becoming increasingly independent due to the dynamics of trade in goods and services and flows of capital and technology. It is not a new phenomenon but the continuation of developments that have been in train for some considerable time.’ (EU Commission 1997, cited by Held) Globalisation has been aided by improvements in transport and technology as well as the movement of capital. The Internet has made the world as much smaller place and multi-national enterprises are becoming more common. Also barriers to trade have been reduced dramatically worldwide over the last few decades. All of which aided Globalisation for companies. International Theory of Trade or Classical Theory includes Adam Smith’s theory of ‘Absolute Advantage’ and David Ricardo’s theory of ‘Comparative Advantage’. In ‘Absolute Advantage’, countries specialize in what they best produce, reducing goods prices and encouraging trade across countries. David Ricardo’s comparative advantage reinforces Smith’s theory of a country producing its most efficient product even if it possess’ efficiency in more than one product. He states that although they possess efficiency in more than one, one of the products must still hold a marginal higher efficiency. This benefits countries as you get to import what you cannot produce and you get to export what you are good at producing. This creates agreements between countries on trade and encourages relations and creates economic growth. (Wall, Minocha and Rees 2010) International Business Strategy is an essential area for the expanding organisation to review. Your strategy is the plan that you have for when you are going to internationalise your company, this will differ on what type of company you are and what your company objectives are. Examples of international business strategy include: importing, exporting, franchising, licensing and foreign direct investment. Foreign direct investment is the most profitable, but the most risk risky strategy for a company to implement. The Internationalisation Process of the Firm reviews why the firm are internationalising or expanding internationally. These can include Diversification, Economies of scale, Market growth, Joint ventures and a Saturated domestic market. The process you take will depend on your industry and the strategy that you plan to implement. Background of the company and international issues facing In 1971, Starbucks started off as a Seattle-based coffee company, which sold coffee beans and coffee equipment. Starbucks began to change their vision in the late 1980s after Howard Schultz visited Italy and was inspired by their coffee-drinking culture and he wanted to bring that to the American market. This idea was initially dismissed by Starbucks owners, but when Schultz bought the company, he implemented his idea and Starbucks as we know it today was born. The initial opportunity for success lay with the Americans and Italians having an established coffee culture. The Italians liked to drink expressos and sit outside in the sun; whiles Seattle natives preferred to drink black coffee indoors to keep out of the cold. Seattle was a sophisticated city and with an increase of people living in cities, Schultz believed that this was a good starting point for Starbucks as people in a sophisticated city would be more willing to try something new. This was Starbucks first opportunity. Starbucks wasn’t profitable in its first few years, but they believed that they should expand to build up their brand name. Starbucks strived on their brand name and it resulted in them opening many stores across America and then they expanded into Canada. Starbucks built on the power of their brand and made a proactive decision to enter the Asian market in mid 1990s. Asia was a major opportunity: as the Asian people are obsessed with American culture. Starbucks opened their first Asian store in Japan in 1996, via a joint-venture. Starbucks was now an international company. This was big opportunity for Starbucks to increase their growth. In the late 90s and early 2000s Starbucks continued to expand at a rapid pass, entering many more countries in Asia and then moving into the European market. In 2001 Starbucks faced an issue as they received criticism for not using fair trade coffee. Starbucks responded by opting to use fair trade coffee, even though it was more expensive for them to purchase: resulting in a more expensive price for the customer. Starbucks, we feel had to make to switch, as they risked damaging their strong brand name, which is a major asset of their company. Having to increase their prices however came at a good time as in the early 2000s people were willing to pay more for a premium coffee. Starbucks were then able to differentiate their prices on Americanos and Cappuccinos for example, as people wouldn’t mind paying more for a cappuccino. This provided Starbucks with an opportunity to increase their profitability. Also, even though Starbucks now had to pay more for their coffee beans, they were able to create a deal with their suppliers; as all the suppliers wanted to deal with Starbucks, as Starbucks purchased more high quality coffee  beans than anyone else. This enabled Starbucks with the luxury of picking the best deal suitable to them. In 2006 the world faced one of its worst recessions in decades, which left companies all over the world with lower profits and many well-known businesses for example Woolworths and HMV closing entirely. The recession didn’t escape the coffee industry as coffee consumption decreased globally. Their market was now also already highly saturated, especially with well-established companies like McDonalds coming into the market and offering a lower priced coffee. This was an issue as McDonalds already had 14,000 stores in the US alone. The recession also made people more price-conscious and with Starbucks seen as an expensive coffee store, it came as no surprise when Starbucks had to close some of its stores, the vast number however did come as a surprise; as 600 stores in the US and 61 in Australia were forced to shut down operations. In response to this issue, Starbucks change their direction by introducing Starbucks Via, which is an instant coffee to the used at home. This was introduced to compete with Nestle and Kraft Foods, who were both well-established brands. This provided Starbucks with a new opportunity as they were targeting a different segment of the market and it could it increase their market share. Also it was a response to the issue of the recession, as Starbucks Via could be used for many servings so it was value for money. In 2010, there was a lack of production of coffee beans, due to unsuitable weather. This shortage resulted in a sudden increase for the price of coffee. This was an unforeseen issue for Starbucks, which meant that would not have budgeted for this, so Starbucks may have had to change their strategy. Going forward there is still an opportunity for Starbucks as specialty coffee increased in market share from just 1% in 1981 to 20% in 2006, in America.  This growth is encouraging for Starbucks. Analysis Beginning in 1971 Starbucks sold coffee beans and coffee making equipment. When Schultz visited Italy, he saw a concept, which excited him and wanted to bring this platform of espresso coffee bars to his home city, Seattle. This was a complete change of scope for Starbucks as a company and so much so that Shultz had to wait until he was in charge to take this change of scope. Increasing the ‘Starbucks’ brand name and brand recognition was achieved by opening multiple new stores. This strategy was used by Starbucks to gain a competitive advantage over their rivals and to leverage their already established coffee supply brand within Seattle. Sequential theory states that when expanding internationally, four phases exist. These are, intermittent export, export via agents, licensing and foreign direct investment. Starbucks were aware that their product range is homogenous so the phases of sequential theory do not apply. So Starbucks expanded through simultaneous expansion. After establishment of their domestic markets in America and Canada through organic growth, Shultz made a proactive decision to expand Starbucks into the Asian market. This made Starbucks an international company. In the late 1990s and 2000s Starbucks further expanded their Asian operations and moved into the European Market. Starbucks had to review their International business strategy regarding how they would move into these markets to ensure success. For its Japanese expansion, Starbucks chose a joint venture strategy. This was a corporate level decision as Starbucks already have a large presence with a recognised brand. T his was most suitable for Starbucks as the  Japanese market was very different from its American based operations and it was Starbucks first step outside its domestic markets. This joint venture with an established Japanese company provided Starbucks with the local market knowledge and operational experience within the market. This combined with Starbucks great product gave the expansion the best possible chance for success. This is also considered a less profitable form of expansion. 1998 brought Starbucks expansion to the UK market. The UK was chosen as a target market was its tastes and culture is quite similar to the US and thus well known by Starbucks. This was done through the acquisition of the ‘Seattle Coffee Company’. This gave Starbucks 56 prime retail units with already established customer base from the previous company. This catapulted Starbucks into a position only possible through acquisition and gave little time to competitor start-ups or existing competition. This strategy was successful as by the end of 2008 Starbucks had expanded too 664 units in the UK. China was identified as another potential growth market, providing a large target market and a relatively untapped coffee market. Starbucks chose licensing for its Chinese stores as the Chinese market, although lucrative presented large risk. The countries culture and political stance was completely new to Starbucks and a licensee already established in China proved best to bring the brand to China. Using licensing as a strategy reduced Starbucks risk in the Chinese market, as the risk is greater for the people buying the license, than Starbucks itself. Starbucks now has 62% market share in China with 1,500 stores expected by 2015. (China Post) As a result of a global economic downturn, the demand for Starbucks premium coffee fell. This developed a need for a change of direction for Starbucks. They chose Starbucks Via as this change of direction. Starbucks Via allowed Starbucks to sell their premium coffee for home consumption. The home coffee market is huge and Starbucks were successful in the market. This direction change helped increase market share will increasing revenue for the company. Starbucks initial expansion strategy was Proactive. As it progressed and saturation of its domestic markets increased, the decision to rapidly expand and open new stores became reactive. This was similar to their initial strategy of expansion to increase brand recognition and presence in the market place. Personal Learning Statement Aidan Keenan Learning outcomes achieved. Examine the major ideas and concepts from international business, and apply these to current business case studies. During work on the project I explored Globalisation, International trade theory, International business strategy and the Internationalisation process of firms. I reviewed these practically with case studies and could see the workings of each theory and topic within these case studies. Analyze the impact of Globalisation on countries, economies and companies, markets and consumers The Starbucks case study allowed me to see the expansion of a large company into multiple foreign markets. The study looked at angles including political, cultural and geographical factors associated with engaging in international business, which previous I would not have considered. Interpret the role of Internationalisation by identifying strategic level approaches of business growth, scope and processes. Corporate level, Business level and Functional level are decision levels, which can be chosen by Starbucks. Its international expansion was corporate based. Scope, direction, competitive advantage and long term strategies can be chosen with Starbucks changing both scope and direction in the case. Starbucks also achieved competitive advantage. Determine the current issues businesses face in the global context including increase competition, efficiency issues and outsourcing. Starbucks faced saturation of their domestic market with increased competition. Increased supplier prices and facing a global economic turndown Starbucks were already in the international market and thus benefitted further from its already in place expansion plans removing its dependency on its domestic market.

Vietnam War Veterans Deserve More Respect Essay Example For Students

Vietnam War Veterans Deserve More Respect Essay After thinking about all the things we would learn this year in American history I decided to do my project on the experiences of Vietnam War veterans. There is a lot of controversy as to whether or not the Vietnam War veterans are given enough recognition for what they went through. I have heard horrible stories of US soldiers dying from US bombs, shell shock, and soldiers returning to America and not being able to function as active members of society due to the horrors of the war. All I really know about the war is what I have seen on television. I wanted to learn about the war through the firsthand accounts of those who were there. The Vietnam War was a military struggle fought in Vietnam from 1959 to 1975. It began as an attempt by Communist guerrillas (or Vietcong) in the South, backed by Communist North Vietnam, to overthrow the government of South Vietnam. The struggle grew into a war between South Vietnam and North Vietnam and ultimately into an international conflict. The United States and some 40 other countries supported South Vietnam by supplying troops and munitions, and the USSR and the Peoples Republic of China furnished munitions to North Vietnam and the Vietcong. On both sides, however, the burden of the war fell mainly on the civilians.1 On January 27, in Paris, delegations representing the United States, South Vietnam, North Vietnam, and the Provisional Revolutionary Communist Government of South Vietnam signed an Agreement on Ending the War and Restoring Peace in Vietnam. The cease-fire officially went into effect on January 28. Both the US and North Vietnam asserted that there were no secret peace terms.2 All the US fighting forces had withdrawn from Vietnam by March 1973, but not without major losses on both sides. Two million Vietnamese were killed and 3 million were wounded. The extensive use of napalm and defoliants (such as Agent Orange) left many people badly burned, and destroyed the ecology of a country that was mainly agricultural. This is an important part of US history because it was the first war in which there was no clear winner. 57,685 US soldiers were killed, and triple that amount were wounded. Even those who returned to the United states without physical damage suffered from depression, and had to live with memories of the carnage and destruction that they saw. What bothers me about the war is that even though these men risked their lives to fight a war that had nothing to do with them only because their country was anti-Communist, they have been seemingly forgotten by their country. Many, especially those who suffered physical trauma, have no jobs and are forced to beg for food on street corners and live under bridges. The first book I read was Bouncing Back. It was a collection of the experiences of a group of Air Force pilots who were gunned down and taken as prisoners of war. The post-POW lives of the Air Force pilots I read about contrasted greatly with those of the Marines I read about in The War In I Corps. The Marines lived dirty lived in the Jungles of Vietnam. One of the best things about The War In I Corps was its great descriptions of the things the Marines had to go through. As Richard A. Guidry put it : In a driving rain, laden with heavy packs, our platoon lumbered toward its place in the long line of men sprawled in the thick sticky mud.. .. The rain added a slimy quality to the crust of dirt and fungus that encased my body. Running my fingers across my arm was like following the tracks of a snail.3 It really gave me a feel for what they were going through. It made me wonder how they didnt just not fight. .u9aab2ffc28522c204908e92e9bdb27d7 , .u9aab2ffc28522c204908e92e9bdb27d7 .postImageUrl , .u9aab2ffc28522c204908e92e9bdb27d7 .centered-text-area { min-height: 80px; position: relative; } .u9aab2ffc28522c204908e92e9bdb27d7 , .u9aab2ffc28522c204908e92e9bdb27d7:hover , .u9aab2ffc28522c204908e92e9bdb27d7:visited , .u9aab2ffc28522c204908e92e9bdb27d7:active { border:0!important; } .u9aab2ffc28522c204908e92e9bdb27d7 .clearfix:after { content: ""; display: table; clear: both; } .u9aab2ffc28522c204908e92e9bdb27d7 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u9aab2ffc28522c204908e92e9bdb27d7:active , .u9aab2ffc28522c204908e92e9bdb27d7:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u9aab2ffc28522c204908e92e9bdb27d7 .centered-text-area { width: 100%; position: relative ; } .u9aab2ffc28522c204908e92e9bdb27d7 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u9aab2ffc28522c204908e92e9bdb27d7 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u9aab2ffc28522c204908e92e9bdb27d7 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u9aab2ffc28522c204908e92e9bdb27d7:hover .ctaButton { background-color: #34495E!important; } .u9aab2ffc28522c204908e92e9bdb27d7 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u9aab2ffc28522c204908e92e9bdb27d7 .u9aab2ffc28522c204908e92e9bdb27d7-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u9aab2ffc28522c204908e92e9bdb27d7:after { content: ""; display: block; clear: both; } READ: Fads in the 1940s Essay The war wasnt theirs, but due to bad luck they were stuck in this horrible jungle forced to fight an enemy they had no reason to hate. Living like animals with practically no food and little or no contact with Their families. Under the same conditions I think I would sit under a tree and wait it out. While finishing the book, I remembered a discussion we had in class about whether or not the soldiers were considered as individuals. Guidry explained how military thought of them: To them we were just parts of the machine, no different from cannons or jeeps. We were superfluous; they were there to fill their clipboards. Apparently, nobody wanted to stop the .